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¿Todavía tienes dudas de lo que Badgie hace por tu club? Nos vemos en una demo.
Specialised AI agents working on your club's real data in Badgie: they chase payments, answer leads, run the calendar and your social media, and propose every action so you approve it with one tap.

The squad
Not "an AI" — a team. Each agent has its own turf, tools and limits, and starts contributing on day one.
Coach
The generalist
Your right hand: answers anything and hands work to the specialists.
Finance
The books
Overdue payments, reminders with a payment link, and the club's cash health.
CRM · Leads
Growth
No enquiry left unanswered: calls, trial classes and enrolments.
Calendar
The diary
Recurring classes, events, holidays without breaking series, automatic birthdays.
Students
The roster
Records up to date, families, enrolments and at-risk students flagged early.
Badges
Recognition
Collections with generated art, and every achievement celebrated with the family.
Community
Social media
AI posters with your real data, published to Instagram, Facebook and X.
Sports coach
The sport
Term reports, training notes, tournaments and progress.
Retention
Loyalty
Broken streaks and cold families spotted before they become cancellations.
How it works
The AI never writes to your data: every consequential action arrives as an approval card. One tap runs it; another discards it.
Mention @Finance from any chat and the task is truly delegated: the answer comes back signed, with its face and name.
"Every Monday at 9, the management summary." "Every day at 2pm, unanswered leads." Your club stops depending on someone remembering.
On your desktop
Like the latest personal AI agents, but for your club: notifications when they finish, a global ⌥ Space shortcut and automatic updates. Free in beta, Apple Silicon and Intel.
Download at badgie.ai
The agents read and work with your Badgie integrations.
The basics
A chatbot talks; an agent acts. An agent has access to real data (your roster, your billing, your calendar), tools to do things (create a payment reminder, move a student, publish a poster) and a goal it answers for: no lead left behind, no overdue payment growing old.
The piece that makes it safe is called human-in-the-loop: the agent proposes and a person approves. It is the serious standard in the field — and the one you should demand before connecting any AI to your students' data. In Badgie, direct writes are blocked by design and every action is audited. Real examples in our guide to AI agents for clubs.
The wave
2026 is the year AI stopped being a browser tab: Grok Bot, OpenClaw and the wave of personal agents proved the team-that-works format. But a sports club doesn't need a generic agent to configure for weeks — it needs agents that already know what a bounced payment, a trial class or a three-weeks-absent student is.
Badgie Agents is exactly that: the vertical version of this wave, connected to your management out of the box. Already using another agent (Claude, ChatGPT or your own OpenClaw)? The platform exposes an official MCP server so it can operate your club too, with role-scoped permissions. Download and full product page at badgie.ai.
FAQ
What everyone asks before signing their agent team.
No. Agents come configured by role and speak your language. Creating a custom one is a conversation: you tell it what you need and it configures itself.
It can propose something you don't want — which is why everything goes through your approval before running. What it cannot do is touch your data on its own: direct writes are blocked by design.
A Badgie account with your club's data (students, calendar, payments). The agents work on what you already have; the Mac app signs in with the same account.
The Badgie Agents app is free in beta. The Badgie platform starts at €59/month with a 3-month free trial.
Yes: Apple Silicon and Intel, with automatic updates. The agents also live on the Badgie web and mobile app — the same team everywhere.
Agents operate under the same permissions and row-level security as your account, sensitive actions require explicit approval, and everything is audited. Nothing leaves your Badgie.
Download the Mac app or see it with your own data in a 20-minute demo.