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Badgie
How it works

How does Badgie work?

Badgie is the only platform that uses achievement badges to connect your club with your students and their families.

Badgie control panel
Badge sent
Streak x7
Level 3 unlocked
The tool your club is missing

Extend your school's experience in 3 steps.

Students receiving their badges

The tool your club is missing.

Badgie extends the experience at your school, helps you organize activities and engages your students like no other platform.

Everything Badgie does

Player development

Every player, with measured progress

11
  • FIFA-style attributes — 39 attributes rated 1-99 across 8 classes (technique, physical, goalkeeping, values…), an overall rating and a radar per player, with the history of every change and every season.

    Where: Web · Coach app · AI agent

  • Paper attribute sheet — An A4 sheet with a QR code to rate the whole team with a pen, right on the pitch.

    Where: Web

  • Player file — Match by match, attendance, coach notes, health and contact details in a single profile.

    Where: Web

  • Multi-season history — The player's development season after season, always with them even when the coach changes.

    Where: Public page

  • Level-based pathway — Levels with goals the coach ticks off one by one; when a level is complete, the player gets a badge and the family gets notified.

    Where: Coach app · Family app · AI agent

  • Drills with personal bests — Every attempt is recorded: personal best, progress and a leaderboard per drill.

    Where: Web · Coach app · Family app · AI agent

  • Belts and grades — Students organised by grade on a board; drag to promote and the history is saved. Karate, judo, taekwondo and BJJ.

    Where: Web · Family app · AI agent

  • Grading exams with certificates — Every promotion generates a badge, a PDF certificate and a notification to the family by email and WhatsApp.

    Where: Web · WhatsApp

  • Ski and snowboard progression — From day one to red runs: the instructor picks the badge on the slope and it reaches the family along with the child's album.

    Where: Badgie Ski app · WhatsApp

  • 4-pillar golf methodology — A framework for the golf school that structures training, play and progression.

    Where: Web

  • Public recruiting profile — A public player profile with sporting and academic data, built for scouts and US universities.

    Where: Web · Public page

Evaluations

Evaluate without paperwork, in a format families actually read

8
  • Sport reports — Your own templates with 1-5, 1-10, A-E or progress scales; the coach scores and the family receives the report card.

    Where: Web · Coach app · Family app

  • Evaluation matrix — Players by question, with averages and the status of every report, so the director sees the whole team at a glance.

    Where: Web · AI agent

  • Evaluate on paper and scan — The coach scores on paper, snaps a photo and the evaluation is digitised.

    Where: Web · Coach app · WhatsApp

  • AI-written comments — AI writes the report comment in the family's language from the coach's notes.

    Where: Coach app

  • Trial session report — Evaluate the candidate and send the family a report before they sign up.

    Where: AI agent

  • Behaviour per session — Good, average or poor per player and session, with a reason and a coverage traffic light per coach.

    Where: Web · Coach app · AI agent

  • Training diary — Questionnaires players fill in after training, with analytics on answers and participation.

    Where: Web · Family app

  • Quarterly golf reports — A progress report for every student each quarter.

    Where: Web

Video and media

Video at every step of training

11
  • In-app video analysis — Record or pick a video, draw lines, arrows and angles on it, add a voice note and send it to the player. For any sport.

    Where: Coach app · Family app

  • Photo and video uploads — Coaches upload videos from their phone and assign them to players or the whole group; families get notified in the app or on WhatsApp.

    Where: Coach app · Web · WhatsApp

  • Club media management — All the club's photos, videos, links and PDFs organised by player, with bulk upload, team photos and a public link to share.

    Where: Web · Family app · Public page

  • Coach notes with video — Session notes with text, photos, videos and audio that the player sees in their app.

    Where: Web · Coach app · Family app

  • Photo annotation — Lines, arrows and text on a photo to explain a position or a movement.

    Where: Coach app

  • Drill library with video — Drills with a tactics board or video, with up to 12 videos, photos or YouTube links each.

    Where: Web · Coach app · Family app

  • Video courses — Courses of videos and PDFs assigned to groups, with progress per player and automatic AI video summaries.

    Where: Web · Family app

  • Video in badges and reports — Every badge and report can include photos and videos of the moment.

    Where: Web · Coach app · Family app

  • Full-screen video analysis — Web analysis with line, arrow, circle, text and angle tools; download the video with the drawings on it.

    Where: Web

  • AI swing analysis — The golfer records their swing and in 1-2 minutes gets key moments, prioritised faults, tempo, a measured skeleton and drills.

    Where: Badgie Golf app · Coach app · AI agent · Public page

  • TrackMan videos — The video of every shot from TrackMan sessions lands in the student's gallery and in video analysis.

    Where: Web

Performance data

The data that matters in every sport

17
  • Player stats — Call-ups, starts, minutes, goals, assists and cards by team and season.

    Where: Web · Coach app · Family app · AI agent

  • Formation maps by minute — The starting formation and every change of shape with its minute; the report draws a pitch for each shape. F7, F8 and 21 F11 formations.

    Where: Coach app

  • Standings and form — Official league table, current form and next opponent on the club's home page.

    Where: Web · AI agent

  • Weekend roundup — Results from every team with what's worth telling: big wins, clean sheets, braces, streaks.

    Where: Web

  • TrackMan — Sessions imported automatically every hour, a player profile with progress, gapping and 3D trajectories, leaderboards, challenges and official benchmarks.

    Where: Web · Family app · AI agent

  • Any launch monitor — A photo or PDF from TrackMan, Foresight or FlightScope is read by AI and saved to the student's profile.

    Where: Web

  • Daily RFEG handicap — The official handicap of every federated student, updated every morning, with progress and tournaments.

    Where: Badgie Golf app · Web · Public page

  • Live scorecard — Shot by shot from a phone or Apple Watch; the coach follows it almost live.

    Where: Badgie Golf app · Apple Watch · Web

  • Strokes Gained — Where each player gains and loses strokes, compared with their handicap.

    Where: Badgie Golf app

  • Insights against your handicap band — Eight categories (scoring, fairways, greens, putts, scrambling, penalties…) compared with golfers of your handicap band, with your biggest leak in strokes per round and Morris to explain it. Free.

    Where: Badgie Golf app · Web · AI agent · WhatsApp

  • GPS and dispersion by club — Distances to the green and the real dispersion of every club, shot by shot.

    Where: Badgie Golf app · Apple Watch

  • Tennis federation ranking — Federation ranking and points synced every week, with the player's progress.

    Where: Web · Public page · AI agent

  • Strava and Garmin — Weekly load, acute:chronic ratio, alerts and comparisons for connected athletes.

    Where: Web · Family app · AI agent

  • Session intensity and timing — Planned versus actual intensity and the effective time of every training session.

    Where: Web · Coach app

  • Dropout risk — AI spots which players are dropping off before they quit.

    Where: Web · Coach app · AI agent

  • Injury reports — Injuries with their circumstances (region, type, mechanism, onset), treatments, tests and private documents, medical and sport discharge, and injury statistics per team; internal to the medical staff, never shown to families.

    Where: Web · AI agent · MCP

  • Daily medical status and treatment table — Fit/Limited/Out status per player carried day to day and read by call-ups and availability; physiotherapy and rehab sessions, clinical history by section, weight and anthropometry.

    Where: Web · AI agent · MCP

Competition

From training to match day

12
  • Call-ups — Squad list, meeting time, venue and versions; players and families get notified in the app.

    Where: Web · Coach app · Family app · AI agent

  • Live match — Clock, score, goals with assists, cards and substitutions from the bench, designed for tablets.

    Where: Coach app

  • Match plan and starting XI — Formation, positions on the pitch and the bench, visible only to the coaching staff.

    Where: Coach app

  • Paper match sheet read by AI — A PDF match sheet with a QR code; one photo is enough to load goals, substitutions and minutes, with a review before applying.

    Where: Web · Coach app · AI agent

  • Federation sync — Fixtures, results, match report sheets and standings from the federation (RFFM, FFCV, RFAF) plus Football ISM match reports.

    Where: Web

  • PDF match report — A report or match sheet for any game as a PDF, ready to send.

    Where: Web · AI agent

  • Microcycle methodology — Training weeks per team with technical, tactical and physical goals, plus the club's own drill taxonomy.

    Where: Web · Coach app · AI agent

  • On-course outings — Weekly selection, groups by handicap, transport and notifications to families.

    Where: Web

  • Rounds with guests — Share a link and guests keep score with no app or sign-up, with Skins, Match and a live leaderboard.

    Where: Badgie Golf app · Public page

  • Pools and societies — The club's weekly competition with a yearly ranking, its own handicap and a pot, no Excel needed.

    Where: Web · Badgie Golf app

  • Golf games with side bets — Twelve formats in the same round: Stableford, Medal, Match, Skins, 2v2 Fourball, Sindicato, against par or bogey, Max Score, Nassau, Vegas and Wolf, with automatic presses and a live board.

    Where: Badgie Golf app · Public page

  • Tournaments and leagues — Group stages, knockout brackets and leagues with rankings.

    Where: Web · Family app

Academy management

Your whole academy in one place

9
  • Teams and coaching staff — Teams by season and age group, shirt numbers, positions, captains and staff with their roles.

    Where: Web · AI agent

  • Session planner — Sessions built in blocks, a drag-and-drop grid for the whole season, Excel import and a tactics board in the app.

    Where: Web · Coach app

  • Calendar and attendance — Lessons, events and matches in every family's calendar; take attendance from the app.

    Where: Web · Coach app · Family app · AI agent

  • Student profiles and Smart Tags — All the information on every student, plus smart tags to segment them.

    Where: Web · AI agent

  • Lead capture and trials — Leads, trial sessions and conversion to students, with the agent handling the follow-up.

    Where: Web · AI agent

  • Staff time tracking — Legally compliant staff time records via WhatsApp, QR or app, with an Excel export for your accountant.

    Where: Web · WhatsApp · Coach app

  • GolfManager — Revenue, debtors, passes and dropout risk from your GolfManager, with the lesson schedule in Badgie.

    Where: Web · AI agent

  • AimHarder — Rates, fees, payment methods, churn and occupancy for your box.

    Where: Web

  • Coach assignments — Who teaches each lesson, what's charged and the margin left, with payouts per session, per hour or by percentage.

    Where: Web · AI agent

Finance and payments

Collect, invoice and sell without spreadsheets

6
  • Fees and payments with Stripe — Recurring fees, online payments into the club's Stripe account, reminders and invoices that families see in the app.

    Where: Web · Family app · AI agent

  • SEPA direct debits — Batch bank direct debits to collect fees across the whole club.

    Where: Web

  • VeriFactu invoicing — VeriFactu-compliant invoices issued from the platform.

    Where: Web

  • Online shop — Kit, equipment and services for sale with online payment.

    Where: Web · Public page

  • Court bookings — A public grid by time slot, prices by time of day and secure payment, just like booking apps.

    Where: Web · Public page

  • Equipment rental — Inventory, over-the-counter rentals, reservations and payment for skis, boards, wetsuits or bikes.

    Where: Web

Families

Families kept in the loop without chasing anyone

4
  • Family app — Their child's calendar, badges, reports, videos, messages and invoices on their phone.

    Where: Family app

  • WhatsApp and email — Messages and bulk notifications by WhatsApp and email, with templates and each family's details.

    Where: Web · WhatsApp

  • Club chat — Conversations between the club, coaches and families, with threads per match.

    Where: Web · Coach app · Family app

  • Call-up notifications — A push to the player and family when the call-up is published, and an encouraging message for those not selected.

    Where: Family app

Motivation

Kids who can't wait to come back next week

8
  • Digital badges — Badges with rarity (common, rare, epic, legendary) for every skill achieved, sent straight to the family.

    Where: Web · Coach app · Family app · WhatsApp · AI agent

  • Collections — Badge collections with a progress matrix per player.

    Where: Web · Family app

  • Academy sticker album — A card for every player with photo, shirt number and stats, plus a public club page, always respecting consent.

    Where: Web · Public page

  • Shareable player card — A player page with a social media preview and a button to send it by WhatsApp.

    Where: Public page · WhatsApp

  • Golf achievements — Automatic badges for milestones on official scorecards.

    Where: Badgie Golf app

  • Weekly King of the Course — Every week the best gross and the best net on each layout win the crown (King or Queen, Duke or Duchess), with a badge, a push and a public card to share.

    Where: Badgie Golf app · Public page

  • Ghost rival — Play against your best round or your average on that layout, hole by hole, from the live scorecard.

    Where: Badgie Golf app

  • Hole 19, the group feed — Your friends' rounds, the official RFEG ones, achievements and crowns in one feed, with reactions and rounds to join.

    Where: Badgie Golf app

Artificial intelligence

An AI team that works with your real data

8
  • Badgie Agentic — An agent with more than 270 tools that reads the club's data, suggests actions and carries them out with your approval.

    Where: Web · Coach app · AI agent

  • AI agent team — Specialised agents (finance, calendar, badges, lead capture, community manager, analyst…) working for the club.

    Where: Web · AI agent

  • Paper to digital with AI — A photo of a match sheet, an evaluation sheet or a badge sheet, and AI loads it into the platform.

    Where: Web · Coach app · WhatsApp

  • AI video summaries — Transcribes and analyses the frames to summarise every video in a course.

    Where: Web

  • Content Studio — Posters and social media copy generated with AI and published to Instagram, Facebook and X.

    Where: Web · AI agent

  • AI Sport Coach — AI-generated training plans by sport and level.

    Where: Web

  • Paper scorecard read by AI — One photo of the tournament card and the AI turns it into a hole-by-hole round, with the course and players matched.

    Where: Badgie Golf app · Coach app · Web

  • AI caddie and Morris — A caddie in the app and on WhatsApp that knows the player's game and quotes the rule that applies.

    Where: Badgie Golf app · WhatsApp

Apps

Native apps for everyone at the club

5
  • Badgie app — One app for coaches, players and families on iOS and Android.

    Where: Coach app · Family app

  • Club-branded app — The app with the club's cover, colours and login, like the Sevilla FC Academy one.

    Where: Coach app · Family app

  • Badgie Golf app with Apple Watch — Live scorecard, GPS, AI swing analysis, caddie and Live Activity, with a native Apple Watch app.

    Where: Badgie Golf app · Apple Watch

  • Badgie Ski app — The ski instructor app for sending badges right from the slope.

    Where: Badgie Ski app

  • Badgie Agents app — The club's AI agent team on your phone, with one-tap approvals.

    Where: AI agent

Platform

Open, connected and in your language

6
  • MCP server — Connect Claude, ChatGPT or Cursor to your club with OAuth 2.1 and role-based permissions: more than 120 tools.

    Where: MCP

  • Badgie CLI — Your club from the terminal: `npx @badgie/cli` to query and operate with the same tools as the agent.

    Where: CLI

  • Integrations — Stripe, WhatsApp, GolfManager, TrackMan, Strava, Garmin, AimHarder, RFEG, football federations, Google Calendar and Pipedrive.

    Where: Web

  • Club website — A public club website with a form connected to lead capture, kept up to date by the agent.

    Where: Public page · AI agent

  • Sports directory — More than 34,000 clubs and facilities in Spain, each with a public profile the club can claim.

    Where: Public page

  • Six languages — Web platform in Spanish, English, Catalan, Italian, French and Portuguese; apps in Spanish, English, Italian, French, Portuguese and German.

    Where: Web · Coach app · Family app

Students after a class
Next steps

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